Zone was created by high level strength athletes in 2014 to provide our fellow strength athletes with the best possible ammonia inhalants on the market. We lead the way when it comes to innovating smelling salts. We created the first ever inactive smelling salt, the first dry activated smelling salts, the first commercial grade smelling salt, and recently the unique and ever popular red ammonia found in our "Blood" series. 

We set out to provide powerlifters and strength athletes with the highest quality smelling salt that still offers a strong (and controllable) slap to the face. We have worked tirelessly to develop our proprietary blend of the strongest ammonia on the market without compromising your ability to produce maximum athletic performance.  

Unfortunately, over the past couple of years, there has been a race to create the "strongest smelling salts". There is a difference between BEST and strongest with smelling salts.

Yes, our smelling salts are strong, like really freaking strong, but we have taken careful consideration to make sure you can still perform after ripping some Zone. And when used properly our bottles hit hard for months, not weeks.  

To sum this all up, there are a lot of gimmicks out there that will blow your head off but will leave you unable to lift while you lay there, eyes watering in a fetal position. Yes, we make strong ammonia salts, but we only use the highest quality and purest ammonia on the market. Our goal was and remains to create the best smelling salts for lifting and performance.    

Zone is an international company but originated in Calgary, Alberta. That's Canada.